75 Hard Challenge
An intense 75-day mental toughness program created by Andy Frisella with strict daily requirements.
The 75 Hard Challenge is an intensive 75-day mental toughness program created by entrepreneur Andy Frisella in 2019. It's designed as a "transformative mental toughness program" rather than just a fitness challenge.
Daily Requirements
Every day for 75 consecutive days, you must complete ALL of these tasks:
- **Two 45-Minute Workouts** - One must be outdoors, regardless of weather
- **Follow a Strict Diet** - No alcohol, no cheat meals whatsoever
- **Drink 1 Gallon of Water** - Approximately 3.8 liters daily
- **Read 10 Pages** - Must be non-fiction/self-improvement
- **Take a Progress Photo** - Document your physical transformation
The Restart Rule
The defining characteristic of 75 Hard: if you miss ANY task, even partially, you must restart from Day 1. There are no exceptions, no modifications, no excuses.
Purpose and Philosophy
Andy Frisella designed 75 Hard to build:
- Mental toughness and discipline
- Confidence through completing difficult tasks
- Self-belief and fortitude
- The habit of keeping promises to yourself
Criticisms and Concerns
Health professionals have raised concerns about:
- Risk of overtraining with two daily workouts
- Potential for disordered eating patterns
- The psychological impact of mandatory restarts
- One-size-fits-all approach ignoring individual needs
Who Should Consider 75 Hard
The program is best suited for:
- Experienced fitness enthusiasts
- Those seeking extreme accountability
- People with flexible schedules
- Individuals without underlying health conditions
For most people, the 75 Soft Challenge offers similar benefits with a more sustainable, health-conscious approach.
Related Terms
Ready to Start Your 75 Soft Challenge?
Track your daily tasks, unlock achievements, and transform your life in 75 days with the Soft75 app.
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